This report’s main goal was to engage people to use this as a guide and take action.

We created an appealing and interactive report that is clear, energetic, and accessible. We used visual elements like color blocks, iconography, and photography to develop easy scanning and utilization in this text-heavy document. The use of visuals in the report help guide the reader to salient points and presents text-heavy information in various ways for different learners.

In launching this report, the need for supporting collateral arose, so we also created website banners, a media one-pager, social media graphics, and a social media kit. Brand collateral is an excellent example of adding elements to your marketing plan to create value.